SPB implemented a scalable extended warranty solution, reducing in-store after-sales pressure while improving resolution speed, peace of mind, and long-term customer value.
Challenge
A major retail player sought a high-performance insurance solution to extend the lifespan of its premium household products and tools. Their objective: increase customer satisfaction while reducing the number of after-sales incidents handled in stores, which were costly and time-consuming for both staff and customers.
SPB Solution
SPB designed a simple, scalable, and multi-category extended warranty model covering several product families:
- household appliances,
- comfort devices,
- gardening tools.
The program offers clearly defined benefits, fully digital management, and fast replacement procedures, ensuring frictionless interactions for both customers and store teams.
Impact
The retailer now benefits from a streamlined protection offer that reduces pressure on in-store after-sales operations. Customers enjoy faster issue resolution and a more positive brand experience, ultimately driving loyalty and lifetime value.