Smartphone protection integrated into a Belgian telecom’s sales journey, boosting customer trust, peace of mind, loyalty, and recurring revenue growth.
Challenge
A major Belgian telecom operator wanted to reinforce its commercial offer with an innovative, value-adding service. The ambition: strengthening satisfaction, loyalty, and revenue through embedded smartphone protection.
SPB Solution
SPB deployed a comprehensive smartphone protection program covering accidental damage and theft.
The solution includes repair or replacement options, depending on the nature of the incident, and is fully integrated into the partner’s customer journey – whether customers subscribe in-store when purchasing a device or online during their digital journey.
This frictionless integration ensures a consistent and seamless experience from subscription to claim resolution.
Impact
The telecom leader now benefits from an enhanced offer that boosts customer trust and satisfaction.
Consumers enjoy protection of their product thanks to clear, effective insurance programs, while the partner generates improved loyalty and additional revenue through value-added services.