A unique position in Europe

Find out more about our expertise, our key figures, our governance and our history!

In brief

As a leader with a presence in 17 countries, the SPB Group is uniquely positioned in Europe to offer insurance and services for lifestyle products (payment methods, smartphones, high-tech, household appliances, energy subscriptions, health and mobility equipment, travel, etc.). Founded in 1965, the SPB Group is an independent company that caters for companies and individuals.


Brokerage, management and embedded insurance

The SPB Group consists of several brokerage companies: SPB, Insurance2go, AVI International, C2A Garantie. As brokers and managers, they co-design and develop innovative, useful and simple insurance, assistance or warranty extensions. These offers can be embedded in the purchase or use path of a third party, particularly through API-type technologies. The SPB Group’s brokerage firms are also recognised for their in-depth knowledge of regulatory compliance and data.

Repair, refurbishing and recycling

Save Group is a subsidiary of the SPB Group exclusively dedicated to the repair, refurbishing and recycling of products. As major player in the circular economy in Europe, Save Group has 7 centralised repair sites (Save Lab) and 220 local shops (Save Store). Save Group is distinguished by its agreements with major manufacturers such as Apple, Huawei and Samsung.

Key figures

million customers
million net turnover


Jean-Marie GUIAN

CEO of SPB Group

Fabrice PESIN

EVP Insurance

Liliane LIM

EVP Finance and Strategy


EVP International Units


CEO of SAVE Group

Jean-Christophe BOISSEAU

EVP Human Resources


EVP Marketing and Communication


EVP Audit and Risk Management



  • Rebranding of services business as Save

  • Acquisitions of Insurance2go (UK), Save and C2A Garantie (France)

  • Acquisition of M-Rep (Austria)

  • Acquisition of Cap Protection (Belgium)

  • Acquisition of Point Service Mobiles (France)

  • Acquisitions of Citymain (UK) and SPB Garant (Germany)

  • Acquisition of O2M (France)

  • Openings of SPB Polska, SPB ISC (Tunisia), acquisition of AVI International (France)

  • Opening of SPB Italia

  • Jean-Marie Guian joins SPB to develop international footprint
    Opening of SPB Ibérica

  • Creation of SPB by Dominique Guian who invented bank insurance

  • Details
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Our values