{"id":1474,"date":"2026-01-19T08:00:00","date_gmt":"2026-01-19T08:00:00","guid":{"rendered":"https:\/\/spb-wordpress-001-gvcsekfkh8cxdcef.francecentral-01.azurewebsites.net\/insight\/une-protection-sans-faille-a-chaque-achat\/"},"modified":"2026-02-03T10:27:00","modified_gmt":"2026-02-03T10:27:00","slug":"une-protection-sans-faille-a-chaque-achat","status":"publish","type":"insight","link":"https:\/\/www.spb.eu\/fr\/insight\/une-protection-sans-faille-a-chaque-achat\/","title":{"rendered":"Une protection sans faille \u00e0 chaque achat"},"content":{"rendered":"<section class=\"block --hero-insight --bg-white align wp-block-acf-hero-insight --first --last\">\n    <div class=\"block__inner\">\n\n        <!-- Back Button -->\n        <div class=\"block__back\">\n            <a href=\"..\/\" class=\"block__back-link\">\n                <svg class=\"block__back-icon\" width=\"8\" height=\"12\" viewBox=\"0 0 8 12\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\">\n                    <path d=\"M8 0L0 6L8 12V0Z\" fill=\"currentColor\"\/>\n                <\/svg>\n                <span class=\"block__back-text\">Back to overview<\/span>\n            <\/a>\n        <\/div>\n\n        <!-- Centered Content Section -->\n        <div class=\"block__content\">\n\n            <!-- Read Time + Date -->\n            <div class=\"block__meta\">\n                <span class=\"block__read-time\">5 minute read<\/span>\n                <span class=\"block__meta-separator\">\u2022<\/span>\n                <time class=\"block__date\" datetime=\"2026-01-19T08:00:00+00:00\">\n                    19\/01\/2026                <\/time>\n            <\/div>\n\n            <!-- Title (H1 in violet) -->\n            <h1 class=\"block__title\">\n                Une protection sans faille \u00e0 chaque achat            <\/h1>\n\n            <!-- Pills: Category and Tags -->\n            <div class=\"block__pills\">\n                                    <a href=\"https:\/\/www.spb.eu\/fr\/insights\/?category=case\" class=\"block__pill --category\">\n                        Case                    <\/a>\n                \n                                                            <a href=\"https:\/\/www.spb.eu\/fr\/insights\/?tag=business\" class=\"block__pill --tag\">\n                            Business                        <\/a>\n                                            <a href=\"https:\/\/www.spb.eu\/fr\/insights\/?tag=france\" class=\"block__pill --tag\">\n                            France                        <\/a>\n                                            <a href=\"https:\/\/www.spb.eu\/fr\/insights\/?tag=retail-ecommerce\" class=\"block__pill --tag\">\n                            Retail &amp; ecommerce                        <\/a>\n                                                <\/div>\n\n            <!-- WYSIWYG Content -->\n                            <div class=\"block__article-content\">\n                    <p>SPB a permis \u00e0 une plateforme e-commerce leader d&rsquo;int\u00e9grer harmonieusement une protection multiproduits, optimisant ainsi la satisfaction, la fid\u00e9lisation, la conversion et les revenus r\u00e9currents gr\u00e2ce \u00e0 des parcours clients digitaux fluides.<\/p>\n<p><strong>D\u00e9fi<\/strong><\/p>\n<p>Une entreprise e-commerce leader souhaitait d\u00e9ployer des programmes de protection complets couvrant une tr\u00e8s large gamme de produits (\u00e9lectronique, articles m\u00e9nagers, textiles, etc.) contre de multiples risques (casse, vol, dysfonctionnement, dommages, etc.). Objectif\u00a0: proposer des services \u00e0 valeur ajout\u00e9e renfor\u00e7ant la fid\u00e9lit\u00e9 client, avec diff\u00e9rents niveaux de couverture tels que la r\u00e9paration, l&rsquo;assistance ou le remboursement.<\/p>\n<p><strong>Solution SPB<\/strong><\/p>\n<p>SPB a con\u00e7u un mod\u00e8le d&rsquo;assurance enti\u00e8rement int\u00e9gr\u00e9 et align\u00e9 sur l&rsquo;\u00e9cosyst\u00e8me digital du partenaire.<\/p>\n<p>Les principaux composants incluent\u00a0:<\/p>\n<p>des programmes de protection multirisques et multiproduits,<\/p>\n<p>plusieurs niveaux de couverture adapt\u00e9s \u00e0 chaque segment de client\u00e8le,<\/p>\n<p>un syst\u00e8me d&rsquo;abonnement int\u00e9gr\u00e9 \u00e0 diff\u00e9rents points de contact tout au long du processus de vente pour maximiser l&rsquo;engagement,<\/p>\n<p>une authentification unique (SSO) depuis le portail client du partenaire, garantissant un parcours de d\u00e9claration de sinistre fluide et s\u00e9curis\u00e9.<\/p>\n<p>Cette int\u00e9gration de bout en bout offre une exp\u00e9rience client optimale, de l&rsquo;achat \u00e0 la d\u00e9claration de sinistre.<\/p>\n<p><strong>Impact<\/strong><\/p>\n<p>Le leader du e-commerce propose d\u00e9sormais un service de protection int\u00e9gr\u00e9 et fluide qui renforce la satisfaction client et fid\u00e9lise sa client\u00e8le.<\/p>\n<p>L&rsquo;efficacit\u00e9 op\u00e9rationnelle est optimis\u00e9e gr\u00e2ce \u00e0 des processus num\u00e9riques simplifi\u00e9s et \u00e0 la soumission des sinistres via l&rsquo;authentification unique (SSO). Le partenaire b\u00e9n\u00e9ficie quant \u00e0 lui d&rsquo;une conversion accrue, d&rsquo;une fid\u00e9lisation renforc\u00e9e et de nouvelles sources de revenus r\u00e9currents.<\/p>\n                <\/div>\n            \n        <\/div>\n\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":1475,"template":"","meta":{"_acf_changed":false},"categories":[93],"tags":[94,95,96],"class_list":["post-1474","insight","type-insight","status-publish","has-post-thumbnail","hentry","category-case","tag-business","tag-france","tag-retail-ecommerce"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Assurance embarqu\u00e9e - Business case | e-commerce | SPB Group<\/title>\n<meta name=\"description\" content=\"SPB aide les partenaires e-commerce \u00e0 r\u00e9duire le risque per\u00e7u, \u00e0 augmenter la valeur moyenne des commandes et \u00e0 g\u00e9n\u00e9rer de nouveaux revenus r\u00e9currents.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spb.eu\/fr\/insight\/une-protection-sans-faille-a-chaque-achat\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Assurance embarqu\u00e9e - 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