{"id":2277,"date":"2025-12-04T13:46:35","date_gmt":"2025-12-04T13:46:35","guid":{"rendered":"https:\/\/spb-wordpress-001-gvcsekfkh8cxdcef.francecentral-01.azurewebsites.net\/pagina-de-inicio\/"},"modified":"2026-02-12T15:55:25","modified_gmt":"2026-02-12T15:55:25","slug":"pagina-de-inicio","status":"publish","type":"page","link":"https:\/\/www.spb.eu\/es\/","title":{"rendered":"P\u00e1gina de inicio"},"content":{"rendered":"\n<section class=\"block --hero-home  align wp-block-acf-hero-home --first --next--industries-visual-teaser --next-diff-bg\">\n    <div class=\"block__inner\">\n        <div class=\"block__grid\">\n\n            <!-- Content Column (Left) -->\n            <div class=\"block__content\">\n                <div class=\"block__title-wrapper\">\n                                            <span class=\"block__eyebrow\">\n                            Embedded insurance                        <\/span>\n                    \n                                            <h1 class=\"block__title\">\n                            creating<br><span class=\"icon --triple-semicircle\" style=\"height: 0.6em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 75 51\"><use href=\"#triple-semicircle\"><\/use><\/svg><\/span>impact                        <\/h1>\n                                    <\/div>\n\n\n                                    <div class=\"block__text\">\n                        <p><strong>Dise\u00f1amos y gestionamos programas de seguros integrados <\/strong>que generan un impacto positivo para nuestros socios distribuidores y sus clientes.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Protegemos y asistimos a los consumidores <\/strong>en su vida cotidiana con soluciones de seguros innovadoras, \u00fatiles y sencillas que se integran perfectamente en sus viajes.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Creamos propuestas de valor para los socios distribuidores <\/strong>al abrir nuevas fuentes de ingresos y convertir cada programa en una palanca para el crecimiento sostenible, la fidelizaci\u00f3n y la diferenciaci\u00f3n.<\/p>\n                    <\/div>\n                            <\/div>\n\n            <!-- Video Column (Right) -->\n            <div class=\"block__video-wrapper\">\n                                    <!-- Poster image with high priority loading -->\n                                            <img decoding=\"async\"\n                            class=\"block__poster\"\n                            src=\"\/wp-content\/uploads\/2026\/01\/frame-1-1.png\"\n                                                            srcset=\"\/wp-content\/uploads\/2026\/01\/frame-1-1.png 1000w, \/wp-content\/uploads\/2026\/01\/frame-1-1-300x300.png 300w, \/wp-content\/uploads\/2026\/01\/frame-1-1-150x150.png 150w, \/wp-content\/uploads\/2026\/01\/frame-1-1-768x768.png 768w\"\n                                                        alt=\"Video preview\"\n                            loading=\"eager\"\n                            fetchpriority=\"high\"\n                        >\n                    \n                    <!-- Video with deferred loading -->\n                    <video\n                        class=\"block__video\"\n                        muted\n                        playsinline\n                        preload=\"none\"\n                        aria-label=\"Background video animation\"\n                    >\n                        <source data-src=\"\/wp-content\/uploads\/2026\/01\/Intro-Landingspage-03.mp4\" type=\"video\/mp4\">\n                    <\/video>\n                            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"block --industries-visual-teaser align wp-block-acf-industries-visual-teaser --prev--hero-home --next--spb-europe-teaser --prev-diff-bg --next-diff-bg\">\n    <div class=\"block__inner\">\n\n        <div class=\"block__header\">\n            <h2 class=\"block__title\">\n                Creando impacto en 5 sectores            <\/h2>\n\n                            <div class=\"block__text\">\n                    &nbsp;                <\/div>\n                    <\/div>\n\n                    <div class=\"block__industries industry-tabs\">\n\n                <div class=\"block__industry-visual\">\n                    <div class=\"block__bg\"><\/div>\n                    <div class=\"block__industry-videos\"><\/div>\n                    <div class=\"block__industry-tabs\"><\/div>\n                <\/div>\n\n                <div class=\"block__industry-list\">\n                                            <div\n                            class=\"block__industry\"\n                            data-industry-id=\"industry-5\"\n                            data-industry-video=\"\/wp-content\/uploads\/2025\/12\/SPB25-002-Telco-A-B_v2.mp4\"\n                            id=\"industry-panel-industry-5\"\n                            role=\"tabpanel\"\n                            aria-labelledby=\"industry-tab-industry-5\"\n                        >\n                            <h3 class=\"block__industry-title\">\n                                Telecomunicaciones                            <\/h3>\n\n                                                            <div class=\"block__industry-text\">\n                                    Aumente el ARPU y reduzca la p\u00e9rdida de clientes incorporando seguros en sus procesos de telecomunicaciones. Proteja los dispositivos de alto valor, ofrezca un servicio ininterrumpido y convierta cada incidente en una oportunidad para fidelizar a los clientes, al tiempo que genera ingresos recurrentes a gran escala.                                <\/div>\n                            \n                            <div class=\"block__cta\">\n                                <a\n                                    href=\"https:\/\/www.spb.eu\/es\/industry\/telecomunicaciones\/\"\n                                    class=\"button --blue-cerulean-to-violet-700\"\n                                >\n                                    Saber m\u00e1s                                <\/a>\n                            <\/div>\n                        <\/div>\n                                            <div\n                            class=\"block__industry\"\n                            data-industry-id=\"industry-15\"\n                            data-industry-video=\"\/wp-content\/uploads\/2025\/12\/SPB25-002-Retail-A-B_v2.mp4\"\n                            id=\"industry-panel-industry-15\"\n                            role=\"tabpanel\"\n                            aria-labelledby=\"industry-tab-industry-15\"\n                        >\n                            <h3 class=\"block__industry-title\">\n                                Venta minorista y comercio electr\u00f3nico                            <\/h3>\n\n                                                            <div class=\"block__industry-text\">\n                                    Aumente la conversi\u00f3n, eleve el valor medio de los pedidos y desbloquee ingresos recurrentes incorporando seguros en el proceso de pago y despu\u00e9s de la compra. Reduzca la percepci\u00f3n de riesgo, convierta las reclamaciones en experiencias positivas y fomente la fidelidad a largo plazo m\u00e1s all\u00e1 de la venta inicial.                                <\/div>\n                            \n                            <div class=\"block__cta\">\n                                <a\n                                    href=\"https:\/\/www.spb.eu\/es\/industry\/venta-minorista-y-comercio-electronico\/\"\n                                    class=\"button --blue-cerulean-to-violet-700\"\n                                >\n                                    Saber m\u00e1s                                <\/a>\n                            <\/div>\n                        <\/div>\n                                            <div\n                            class=\"block__industry\"\n                            data-industry-id=\"industry-23\"\n                            data-industry-video=\"\/wp-content\/uploads\/2025\/12\/SPB25-002-Banking-A-B_v3.mp4\"\n                            id=\"industry-panel-industry-23\"\n                            role=\"tabpanel\"\n                            aria-labelledby=\"industry-tab-industry-23\"\n                        >\n                            <h3 class=\"block__industry-title\">\n                                Banca                            <\/h3>\n\n                                                            <div class=\"block__industry-text\">\n                                    Aumente los ingresos y aumente la fidelidad de sus clientes incorporando seguros integrados y conformes con la normativa en su aplicaci\u00f3n, tarjeta y flujos de pago, lo que le permitir\u00e1 obtener un impacto comercial cuantificable sin a\u00f1adir complejidad.                                <\/div>\n                            \n                            <div class=\"block__cta\">\n                                <a\n                                    href=\"https:\/\/www.spb.eu\/es\/industry\/banca\/\"\n                                    class=\"button --blue-cerulean-to-violet-700\"\n                                >\n                                    Saber m\u00e1s                                <\/a>\n                            <\/div>\n                        <\/div>\n                                            <div\n                            class=\"block__industry\"\n                            data-industry-id=\"industry-27\"\n                            data-industry-video=\"\/wp-content\/uploads\/2025\/12\/SPB25-002-Travel-A-B_v2.mp4\"\n                            id=\"industry-panel-industry-27\"\n                            role=\"tabpanel\"\n                            aria-labelledby=\"industry-tab-industry-27\"\n                        >\n                            <h3 class=\"block__industry-title\">\n                                Viajes                            <\/h3>\n\n                                                            <div class=\"block__industry-text\">\n                                    Aumente la conversi\u00f3n de reservas y el margen incorporando un seguro de viaje desde la reserva hasta el regreso. Con asistencia m\u00f3vil las 24 horas del d\u00eda, los 7 d\u00edas de la semana, convierta las interrupciones en momentos que generen confianza, refuercen la satisfacci\u00f3n y fomenten la repetici\u00f3n de viajes.                                <\/div>\n                            \n                            <div class=\"block__cta\">\n                                <a\n                                    href=\"https:\/\/www.spb.eu\/es\/industry\/viajes\/\"\n                                    class=\"button --blue-cerulean-to-violet-700\"\n                                >\n                                    Saber m\u00e1s                                <\/a>\n                            <\/div>\n                        <\/div>\n                                            <div\n                            class=\"block__industry\"\n                            data-industry-id=\"industry-39\"\n                            data-industry-video=\"\/wp-content\/uploads\/2025\/12\/SPB25-002-Automotive-A-B_v2.mp4\"\n                            id=\"industry-panel-industry-39\"\n                            role=\"tabpanel\"\n                            aria-labelledby=\"industry-tab-industry-39\"\n                        >\n                            <h3 class=\"block__industry-title\">\n                                Automoci\u00f3n                            <\/h3>\n\n                                                            <div class=\"block__industry-text\">\n                                    Aumente los ingresos y la fidelidad incorporando una garant\u00eda contra aver\u00edas mec\u00e1nicas para todos los veh\u00edculos. Reduzca el riesgo de propiedad, mantenga el inter\u00e9s de los conductores mucho despu\u00e9s de la venta y convierta la fiabilidad en un motor de valor a largo plazo en todas las soluciones de movilidad.                                <\/div>\n                            \n                            <div class=\"block__cta\">\n                                <a\n                                    href=\"https:\/\/www.spb.eu\/es\/industry\/automocion\/\"\n                                    class=\"button --blue-cerulean-to-violet-700\"\n                                >\n                                    Saber m\u00e1s                                <\/a>\n                            <\/div>\n                        <\/div>\n                                    <\/div>\n\n            <\/div>\n        \n    <\/div>\n<\/section>\n\n<section class=\"block --spb-europe-teaser --bg-gray align wp-block-acf-spb-europe-teaser --prev--industries-visual-teaser --next--expertise-teaser --prev-diff-bg --next-diff-bg\">\n    <div class=\"block__inner\">\n        <div class=\"block__content-wrapper\">\n\n            <!-- Header: Two columns on desktop -->\n            <div class=\"block__header\">\n                <div class=\"block__title-column\">\n                    <h2 class=\"block__title\">\n                        Una visi\u00f3n europea con voz local                    <\/h2>\n                <\/div>\n\n                <div class=\"block__text-column\">\n                                            <div class=\"block__text\">\n                            <p>Fundado en 1965 en Francia, el Grupo SPB opera en 12 pa\u00edses con 7 entidades locales autorizadas, respaldadas por centros de atenci\u00f3n al cliente offshore.<\/p>\n<p>Nuestros empleados se comprometen cada d\u00eda con tres valores: innovaci\u00f3n, excelencia e integridad.<\/p>\n                        <\/div>\n                    \n                                            <a\n                            href=\"http:\/\/es\/spb-in-europe\/\"\n                                                        class=\"button --blue-cerulean-to-violet-700\"\n                        >\n                            M\u00e1s informaci\u00f3n sobre SPB en Europa                        <\/a>\n                                    <\/div>\n            <\/div>\n\n            <!-- Map Container -->\n            <div class=\"block__map-container\">\n                <div class=\"block__map-wrapper\">\n\n                    <!-- Europe Map SVG with Pins Layer -->\n                    <div class=\"block__map\">\n                        <span class=\"icon --map-europe\" style=\"width: 100%; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 1008 847\"><defs>\n<clipPath id=\"clip0_4144_3951\">\n<rect width=\"1007.97\" height=\"846.88\" fill=\"white\"\/>\n<\/clipPath>\n<\/defs><use href=\"#map-europe\"><\/use><\/svg><\/span>\n                        <!-- Location Pins Layer -->\n                                                    <div class=\"block__pins\" role=\"list\" aria-label=\"Locations on map\">\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 29.5%; top: 55.5%;\"\n                                    role=\"listitem\"\n                                    data-index=\"0\"\n                                    data-x=\"29.5\"\n                                    data-y=\"55.5\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/antwerp\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Antwerp\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Antwerp                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 38%; top: 62%;\"\n                                    role=\"listitem\"\n                                    data-index=\"1\"\n                                    data-x=\"38\"\n                                    data-y=\"62\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/furth\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View F\u00fcrth\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            F\u00fcrth                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 23%; top: 58.5%;\"\n                                    role=\"listitem\"\n                                    data-index=\"2\"\n                                    data-x=\"23\"\n                                    data-y=\"58.5\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/le-havre\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Le Havre\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Le Havre                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 11.5%; top: 81%;\"\n                                    role=\"listitem\"\n                                    data-index=\"3\"\n                                    data-x=\"11.5\"\n                                    data-y=\"81\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/spb-en-espana-y-portugal\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Madrid\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Madrid                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 37%; top: 74%;\"\n                                    role=\"listitem\"\n                                    data-index=\"4\"\n                                    data-x=\"37\"\n                                    data-y=\"74\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/spb-en-italia\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Milano\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Milano                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 21%; top: 55%;\"\n                                    role=\"listitem\"\n                                    data-index=\"5\"\n                                    data-x=\"21\"\n                                    data-y=\"55\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/portsmouth\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Portsmouth\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Portsmouth                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                            <div\n                                    class=\"block__pin --has-link\"\n                                    style=\"left: 52.5%; top: 54%;\"\n                                    role=\"listitem\"\n                                    data-index=\"6\"\n                                    data-x=\"52.5\"\n                                    data-y=\"54\"\n                                >\n                                    <a\n                                        href=\"https:\/\/www.spb.eu\/es\/region\/warsaw\/\"\n                                        class=\"block__pin-link\"\n                                        aria-label=\"View Warsaw\"\n                                    >\n                                        <span class=\"block__pin-icon\" aria-hidden=\"true\">\n                                            <span class=\"icon --pin\" style=\"height: 1em\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 26 27\"><defs>\n<filter id=\"filter0_f_4445_3497\" x=\"0.000293732\" y=\"11.0759\" width=\"22.9096\" height=\"15.6941\" filterUnits=\"userSpaceOnUse\" color-interpolation-filters=\"sRGB\">\n<feFlood flood-opacity=\"0\" result=\"BackgroundImageFix\"\/>\n<feBlend mode=\"normal\" in=\"SourceGraphic\" in2=\"BackgroundImageFix\" result=\"shape\"\/>\n<feGaussianBlur stdDeviation=\"2.26206\" result=\"effect1_foregroundBlur_4445_3497\"\/>\n<\/filter>\n<\/defs><use href=\"#pin\"><\/use><\/svg><\/span>                                        <\/span>\n                                        <span class=\"block__pin-label\">\n                                            Warsaw                                        <\/span>\n                                    <\/a>\n                                <\/div>\n                                                                                    <\/div>\n                        \n                    <\/div>\n                <\/div>\n            <\/div>\n\n        <\/div>\n    <\/div>\n<\/section>\n\n<section class=\"block --expertise-teaser --bg-white align wp-block-acf-expertise-teaser --prev--spb-europe-teaser --next--insights-teaser --prev-diff-bg\">\n    <div class=\"block__inner\">\n        <div class=\"block__content-wrapper\">\n\n            <!-- Header Section: Title, Text, and Decorative Images -->\n            <div class=\"block__header\">\n                <!-- <div class=\"block__text-content\"> -->\n                    <h2 class=\"block__title\">\n                        Generamos confianza gracias a nuestra amplia experiencia.                    <\/h2>\n\n                                            <div class=\"block__text\">\n                            <p>M\u00e1s de 40 millones de clientes europeos asegurados a trav\u00e9s de SPB. Pero nuestro \u00e9xito no se debe simplemente a nuestros 60 a\u00f1os de experiencia y escala, sino a la forma \u00fanica en que generamos impacto para nuestros socios.<\/p>\n                        <\/div>\n                                    <!-- <\/div> -->\n\n                <!-- Decorative Image Collage -->\n                                    <div class=\"block__image-collage\" aria-hidden=\"true\">\n                        <div class=\"block__icon --right\"><span class=\"icon --shapes-01\" style=\"width: 12.5rem; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 196 161\"><use href=\"#shapes-01\"><\/use><\/svg><\/span><\/div>\n                        <div class=\"block__icon --left\"><span class=\"icon --shapes-02\" style=\"width: 4rem; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 82 164\"><use href=\"#shapes-02\"><\/use><\/svg><\/span><\/div>\n                                                    <div class=\"block__image-wrapper --top\">\n                                <img decoding=\"async\"\n                                    src=\"\/wp-content\/uploads\/2026\/01\/Telco_CaseStudy-1.jpeg\"\n                                                                            srcset=\"\/wp-content\/uploads\/2026\/01\/Telco_CaseStudy-1.jpeg 780w, \/wp-content\/uploads\/2026\/01\/Telco_CaseStudy-1-300x138.jpeg 300w, \/wp-content\/uploads\/2026\/01\/Telco_CaseStudy-1-768x354.jpeg 768w\"\n                                                                        alt=\"\"\n                                    class=\"block__image\"\n                                    loading=\"lazy\"\n                                >\n                            <\/div>\n                        \n                                                    <div class=\"block__image-wrapper --bot\">\n                                <img decoding=\"async\"\n                                    src=\"\/wp-content\/uploads\/2026\/01\/Retail_CaseStudy-3.jpeg\"\n                                                                            srcset=\"\/wp-content\/uploads\/2026\/01\/Retail_CaseStudy-3.jpeg 780w, \/wp-content\/uploads\/2026\/01\/Retail_CaseStudy-3-300x138.jpeg 300w, \/wp-content\/uploads\/2026\/01\/Retail_CaseStudy-3-768x354.jpeg 768w\"\n                                                                        alt=\"\"\n                                    class=\"block__image\"\n                                    loading=\"lazy\"\n                                >\n                            <\/div>\n                                            <\/div>\n                            <\/div>\n\n            <!-- Expertise Listing: Two-Column Layout -->\n                            <div class=\"block__expertise-list\">\n                    <ul class=\"block__expertise-grid\" role=\"list\">\n                                                    <li 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href=\"https:\/\/www.spb.eu\/es\/insights\/\"\n                   class=\"button --blue-cerulean-to-violet-700\">\n                    Explorar m\u00e1s noticias                <\/a>\n                    <\/div>\n\n        <!-- Insights Grid -->\n                    <div class=\"block__grid\">\n                \n        <article class=\"insight-card --size-66\">\n            <a href=\"https:\/\/www.spb.eu\/es\/insight\/olivier-lecocq-commercial-director-spb-benelux\/\" class=\"insight-card__link\">\n\n                <!-- Image with Category Pill Overlay -->\n                <div class=\"insight-card__image-wrapper\">\n                                            <img decoding=\"async\"\n                            src=\"\/wp-content\/uploads\/2026\/05\/OlivierLECOCQ_Website.png\"\n                                                            srcset=\"\/wp-content\/uploads\/2026\/05\/OlivierLECOCQ_Website.png 780w, \/wp-content\/uploads\/2026\/05\/OlivierLECOCQ_Website-300x138.png 300w, \/wp-content\/uploads\/2026\/05\/OlivierLECOCQ_Website-768x354.png 768w\"\n                                                        alt=\"Olivier LECOCQ joins SPB Benelux as Commercial Director\"\n                            class=\"insight-card__image\"\n                            loading=\"lazy\"\n                        >\n                    \n                    <!-- Category Pill (bottom left inside image) -->\n                                            <span class=\"insight-card__pill --category --cat-news\">\n                            News                        <\/span>\n                                    <\/div>\n\n                <!-- Content Area -->\n                <div class=\"insight-card__content\">\n\n                    <!-- Tag Pill and Read Time -->\n                    <div class=\"insight-card__meta-pills\">\n                                                    <span class=\"insight-card__pill --tag\">\n                                Benelux                   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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M0 0L8 5L0 10V0Z\" fill=\"currentColor\"\/>\n                        <\/svg>\n                    <\/span>\n                <\/div>\n\n            <\/a>\n        <\/article>\n\n        \n                \n        <article class=\"insight-card --size-33\">\n            <a href=\"https:\/\/www.spb.eu\/es\/insight\/spb-esg-strategy-responsible-purchasing-supplier-relations\/\" class=\"insight-card__link\">\n\n                <!-- Image with Category Pill Overlay -->\n                <div class=\"insight-card__image-wrapper\">\n                                            <img decoding=\"async\"\n                            src=\"\/wp-content\/uploads\/2026\/04\/CharteRFAR.png\"\n                                                            srcset=\"\/wp-content\/uploads\/2026\/04\/CharteRFAR.png 780w, \/wp-content\/uploads\/2026\/04\/CharteRFAR-300x138.png 300w, \/wp-content\/uploads\/2026\/04\/CharteRFAR-768x354.png 768w\"\n                                                        alt=\"SPB signs Responsible Supplier Relations &amp; Purchasing Charter\"\n                            class=\"insight-card__image\"\n                            loading=\"lazy\"\n                        >\n                    \n                    <!-- Category Pill (bottom left inside image) -->\n                                            <span class=\"insight-card__pill --category --cat-news\">\n                            News                        <\/span>\n                                    <\/div>\n\n                <!-- Content Area -->\n                <div class=\"insight-card__content\">\n\n                    <!-- Tag Pill and Read Time -->\n                    <div class=\"insight-card__meta-pills\">\n                                                    <span class=\"insight-card__pill --tag\">\n                                ESG                        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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                            <path d=\"M0 0L8 5L0 10V0Z\" fill=\"currentColor\"\/>\n                        <\/svg>\n                    <\/span>\n                <\/div>\n\n            <\/a>\n        <\/article>\n\n        \n                                            <\/div>\n        \n    <\/div>\n<\/section>\n\n<section class=\"block --contact-expert --bg-white align wp-block-acf-contact-expert --prev--insights-teaser --next--paragraph --next-diff-bg\">\n    <div class=\"block__inner\">\n\n        <div class=\"block__card\">\n\n            <!-- Content Section (Purple background, left side on desktop) -->\n            <div class=\"block__content-section\">\n                <div class=\"block__content-wrapper\">\n\n                    <h2 class=\"block__title\">\n                        Contacte con un experto de SPB                    <\/h2>\n\n                                            <div class=\"block__text\">\n                            <p>\u00bfDesea m\u00e1s informaci\u00f3n sobre SPB, su experiencia y sus ofertas? Nuestros expertos est\u00e1n listos para ayudarle.<\/p>\n                        <\/div>\n                    \n                    <a href=\"\/get-in-touch\/\"\n                       class=\"button --blue-cerulean-to-white\"\n                       >\n                        P\u00f3ngase en contacto                    <\/a>\n\n                <\/div>\n            <\/div>\n\n            <!-- Image Section (Grey background, right side on desktop) -->\n            <div class=\"block__image-section\">\n                <div class=\"block__icon --square\"><span class=\"icon --basic-square\" style=\"width: 100%; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 100 100\"><use href=\"#basic-square\"><\/use><\/svg><\/span><\/div>\n                <div class=\"block__icon --circle\"><span class=\"icon --basic-circle\" style=\"width: 100%; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 100 100\"><use href=\"#basic-circle\"><\/use><\/svg><\/span><\/div>\n                <div class=\"block__icon --triangle\"><span class=\"icon --basic-triangle-1\" style=\"width: 100%; height: auto\" aria-hidden=\"true\"><svg class=\"icon-svg\" viewBox=\"0 0 100 100\"><use href=\"#basic-triangle-1\"><\/use><\/svg><\/span><\/div>\n                <div class=\"block__image-wrapper\">\n                    <img decoding=\"async\"\n                        src=\"\/wp-content\/uploads\/2025\/12\/woman_1-3.png\"\n                                                    srcset=\"\/wp-content\/uploads\/2025\/12\/woman_1-3-383x1024.png 383w, \/wp-content\/uploads\/2025\/12\/woman_1-3-112x300.png 112w, \/wp-content\/uploads\/2025\/12\/woman_1-3-575x1536.png 575w, \/wp-content\/uploads\/2025\/12\/woman_1-3.png 599w\"\n                                                alt=\"Contacte con un experto de SPB\"\n                        class=\"block__image\"\n                        loading=\"lazy\"\n                    >\n                <\/div>\n            <\/div>\n\n        <\/div>\n\n    <\/div>\n<\/section>\n\n<p class=\"--last --prev--contact-expert --prev-diff-bg\"><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-2277","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - 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